CodeWeavers gives away $2 million in free products PDF Print E-mail
Written by Tom Wickline   
Tuesday, 13 July 2010 04:32
CODEWEAVERS GIVES $2 MILLION IN FREE PRODUCT TO FRENCH AS CONSOLATION FOR DISMAL FIFA WORLD CUP PERFORMANCE
"Operation Consolation" Causes CodeWeavers CFO to Choke on a Croissant

SAINT PAUL, Minn. (July 12, 2010) More than 28,000 heartbroken French residents awash in a sea of sorrow at their performance at the 2010 FIFA World Cup downloaded free copies of CodeWeavers software July 6 as part of "Operation Consolation."

Based in Saint Paul, Minn., benevolent gadfly CodeWeavers, Inc. develops software enabling users to run Windows Applications on Mac and Linux without a Windows operating system.

In an effort to boost its popularity in Europe and in gawking awe of Frances bizarre and unexpected meltdown at the 2010 FIFA World Cup in which they shocked the world by being kicked out in the first round, CodeWeavers created "Operation Consolation," which allowed all French residents to download a free, one year license to their software from midnight to midnight July 6.

Historically, CodeWeavers programmers complete a software upgrade with a straight 96-hour burn fueled by Red Bull, Twizzlers and vending machine pretzels. The release of CrossOver Games 9.0 marks the first time CodeWeavers launched a new version of its software amidst the release of a blockbuster summer film, which typically grinds production to a halt as CodeWeavers programmers camp outside the theater for three days to secure the best seats on opening night.

During this 24 hours, the company gave $2 million in free product to the French, causing CodeWeavers CFO to choke on a bite of croissant and spill a freshly brewed French press coffee across the company accounts balance sheet on his desk.

"CodeWeavers is a company that sets low expectations and then somehow finds a way to exceed them," said CodeWeavers CEO Jeremy White between bites of his CFOs unfinished croissant. "Team Frances performance in the World Cup? Lets just say we took pity that they did the exact opposite. As a result, we are proud to have enabled the largest ever single day software giveaway in Frances history as consolation. Vive La France!"

About CodeWeavers

Founded in 1996 as a general software consultancy, CodeWeavers focuses on the development of Wine the core technology found in all of its CrossOver products. The companys goal is to bring expanded market opportunities for Windows software developers by making it easier, faster and more painless to port Windows software to Linux. CodeWeavers is recognized as a leader in open-source Windows porting technology, and maintains development offices in Minnesota, the United Kingdom and elsewhere around the world. The company is privately held. For more information about CodeWeavers, log on to www.CodeWeavers.com.

 

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